HORSHAM, Pa., Jan. 10, 2019 /PRNewswire/ — The «hole-iest» food holiday – National Bagel Day – will forever be celebrated on January 15 thanks to bagel lovers across America. The new date was registered officially by Thomas’® Bagels in Chase’s Calendar of Events, the nation’s most comprehensive and authoritative reference on special events, holidays, federal and state observances, historic anniversaries and more. After years of sharing its national day of celebration with National Pizza Day, the bagel received its own new annual celebration after bagel lovers from across the country «hole»-heartedly voted on a new date and selected January 15 as the perfect day to demonstrate «dough-votion» to the iconic breakfast staple.

Thomas' English Muffins and Bagels

«Choosing between celebrating bagels and pizza felt like a decision that no carb-lover should ever have to make,» said Richard Link, Senior Marketing Director of Thomas’. «We felt it was our duty to bagel lovers everywhere to ‘toast’ up a celebration that’s anything but plain! We’re grateful to our fans for rallying behind this decision and to Chase’s Calendar of Events for certifying January 15 as our official date. We look forward to making this the best National Bagel Day yet.»

Thomas’ will celebrate National Bagel Day on the ground in Philadelphia with a celebration featuring a larger than life Thomas’ toaster that consumers can «pop» out of to capture their ultimate National Bagel Day memory, and a giant bagel wall where fans can snap a photo. Consumers across the country will also have the chance to get a taste of Thomas’ Bagels’ celebration, as the brand will give away free bagels for a year to a select group of lucky fans on its Facebook page on January 15.

Thomas’ dates back to 1880 when Samuel Bath Thomas created his original English Muffin in New York City using a secret process that included griddle baking to create a Nooks and Crannies® English Muffin. The company has since added bagels and breakfast breads, including a line of swirl breads, to its breakfast offerings. Today, Thomas’ sells the #1 English Muffin and #1 grocery bagel in the U.S. For a full list of Thomas’ products and where to buy them, please visit www.ThomasBreads.com.

About Bimbo Bakeries USA
Bimbo Bakeries USA (BBU) is a leader in the baking industry, known for its category leading brands, innovative products, freshness and quality. Our team of 20,000 U.S. associates operates more than 50 manufacturing locations in the United States. Over 11,000 distribution routes deliver our leading brands such as Arnold®, Bimbo®, Boboli®, Brownberry®, Entenmann’s®, Freihofer’s®, Heiner’s™, Marinela®, Mrs Baird’s®, Nature’s Harvest®, Oroweat®, Sara Lee®, Stroehmann®, Thomas’®, and Tia Rosa®. BBU is owned by Mexico’s Grupo Bimbo, S.A.B de C.V., the world’s largest baking company with operations in 22 countries. 

About Chase’s Calendar of Events
Since 1957, Chase’s Calendar of Events (published by Rowman & Littlefield) is the most comprehensive and authoritative reference available on special events, holidays, federal and state observances, historic anniversaries and more. Thousands of libraries across the country, broadcast and print media, marketing professionals, social media czars, senior center and activity directors, event planners, publicists, speakers, publishers, travel agents—and simply the curious—trust Chase’s to deliver interesting facts every day of the year.

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SOURCE Bimbo Bakeries USA